About

Builder first.
Writer second.

I'm James Allsopp — founder of iNet Ventures and AskZyro, based in Staffordshire, UK. Thirteen years of building internet businesses, and still learning something new every week.

James Allsopp

13+

Years in business

£1M+

Revenue since 2013

25K+

Links delivered

6

Live projects

I've been running iNet Ventures, an SEO and digital PR agency, since 2013. What started as a one-person operation with cold emails and stubbornness has grown into a business that's delivered 25,000+ editorial links for agencies across the UK and beyond. The biggest lesson? Client acquisition is harder than the actual work — and nobody tells you that when you start.

These days I'm also building AskZyro — free AI tools, answers and resources, with a smart free AI chat anyone can use. Ask. Solve. Do more. It came from a genuine frustration: too many AI subscriptions, too little output. So I built the thing I wanted to use — and made it free.

Beyond the agency and AI products, I run GamerBolt (gaming media, 15K+ monthly readers), Click Travel Tips (AI travel planning), Agile (a workplace culture publication running since 2009) and PS2Home — pure PlayStation 2 nostalgia, and my first ever site: built at age 12 in FrontPage, launched in 2000, and still online today. I also collect domains — some good decisions, many regrets.

I write primarily about business and AI — the things I'm building and the lessons I'm learning. No editorial calendar, just honest writing when something's worth saying.

Outside work

Travel, Villa, too much coffee — the day-to-day of that side of things lives on Instagram.

Got a question?

Press, partnership or just not sure which door? Send me a message — I read everything.